Building Back Better: Align Stakeholders and Digitize Payments

Presented on:
July 16, 2020 9:00 AM PT
1 hour

Building Back Better: Align Cash Flow and Margin to Meet Mission

As your health care organization stabilizes and reimagines care delivery in the COVID-19 pandemic, it’s an ideal time to improve user experience for stakeholders in the billing, payment, and transactions ecosystem.

Providers, patients, and payers all crave streamlining and digitizing the billing and transactions process. Those tackling outdated systems aren’t only improving the patient experience, they’re also cutting administrative waste and burden, improving cash flow, tightening the revenue cycle, and supporting providers in their mission of improving population health.

Join us for a conversation with health care leaders from J.P. Morgan, who are at the forefront of payer–provider collaboration and are enabling natively digital financial communication. We’ll discuss the impact of digitization on health care payment transactions, the role revenue cycle plays in enabling a health care delivery system to thrive in this new environment, and how to:

  • Drive value for your organization through digital transaction processes
  • Honor consumer demand for digital engagement and change management for all stakeholders
  • Redesign and continuously improve digitally enabled processes through a lean management system


Craig Vercruysse, Partner, Lean Health Care Practice, Moss Adams

Craig has more than 20 years of health care leadership experience. His experience includes deploying the Toyota Management System (lean management) across seven acute care hospitals and a 250-physician medical foundation while employed at Sutter Health. He also has broad experience across multiple disciplines, including operations, IT, Electronic Health Record (EHR) implementation, sales, and marketing.

Michael Manna, Executive Director, Treasury Services—Healthcare Banking, J.P. Morgan

Michael serves as the Healthcare Industry Solutions Specialist for the Eastern United States within the Commercial Banking business at J.P. Morgan. Providing consultative services for the treasury and payments teams, Michael assists the firm’s clients to improve the working capital cycle through the optimization of accounts receivable and accounts payable functions, managing liquidity, and providing forward-looking analysis of industry trends.

Deirdre Ruttle, Chief Marketing Officer, J.P. Morgan

Deirdre leads healthcare marketing activities as Chief Marketing Officer at InstaMed and Head of Wholesale Payments Healthcare Marketing at J.P. Morgan. Deirdre’s experience and expertise include a deep focus in healthcare payment research. For the last eight years, she has led the delivery of the Trends in Healthcare Payments Annual Report to educate and inform the industry about the impacts of healthcare payments for all stakeholders: providers, payers and consumers. Prior to her current role, she held leadership positions in Marketing and Product Management at InstaMed. She worked closely with some of the country’s largest payers to roll out healthcare payment solutions for both B2B and C2B payments. Before joining InstaMed, Deirdre held senior marketing and product roles at alphabroder and, where she led marketing strategy to drive usage of B2B and B2C e-commerce platforms.

Will Norris, Partner, Health Care Consulting, Moss Adams

Will has been in health care consulting since 1991 and focuses on managed care and provider operations in payer-insurer, medical group, and IPA environments. He has extensive experience working within the operational infrastructure of managed care organizations on areas such as claims processing, utilization and referrals management, eligibility, and contracting. Will has consulted with some of the largest HMOs and capitated payers in the country, providing extensive support in the areas of revenue recovery, IS implementation, and operations redesign and process improvement. He has also provided litigation support to managed care organizations relating to contract and payment disputes and extensive advisory services to self-insured employers relating to employee healthcare expense cost containment.

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